Full Content: Pros, Cons, and the Impact on Metasearch OptimizationIn the travel industry, access to full content — meaning comprehensive, unrestricted access to an airline’s inventory, fare classes…Dec 2Dec 2
How Google Flights Ranks PricesAs executives at OTAs and airlines, understanding how Google Flights ranks prices is crucial for optimizing your strategy in one of the…Sep 3Sep 3
The Future of Voice Search in Travel MetasearchDigital marketing is undergoing rapid changes, and one of the most significant shifts we’ve seen in recent years is the rise of voice…Aug 12Aug 12
CPA vs CPC: Dealing With MetasearchesIn the competitive arena of travel metasearch, OTAs and airlines are constantly evaluating the best strategies to maximize their return on…Jul 291Jul 291
Future Trends in Travel Tech: What Executives Need to Know for 2025 and BeyondIntroductionJul 16Jul 16
Beyond Bars and Rows: Can Generative AI Revolutionize Data Analytics?For decades, data analysts have relied on trusty tools like graphs and tables to make sense of complex information. These visualizations…May 27May 27
Why Small Metasearch Channels Can Be Your Secret WeaponWe get it. The allure of the giant metasearch channel (we all know the ones) is undeniable. It’s the travel industry’s Times Square, a…Apr 1Apr 1
Multichannel Pricing: Impact on Branding and BusinessIn the travel industry, pricing strategies have emerged as pivotal players in the quest for customer engagement and revenue optimization…Mar 11Mar 11
Decoding the Revenue-Profit ConundrumEmbarking on the intricate journey of flight optimization requires a keen understanding of the delicate dance between maximizing revenue…Feb 19Feb 19
